Companies work to bring 3D to Blu-ray

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20 May 09 20:21 by Randomus in category Uncategorized To news archive

A recently released report indicates the Blu-ray Disc Association is now looking to integrate 3D viewing technology into the official Blu-ray standard to help generate new consumer interest.

"Blu-ray Disc is the ideal platform for bringing 3D technology to mainstream home entertainment,” according to a statement issued from the BDA.  “The format has been widely embraced by consumers, and the 1080p picture quality and overall experience have become the standards against which all other high-definition delivery platforms are measured."

Even though Blu-ray is the lone high-definition format expected to replace DVDs, consumers have been hesitant to upgrade to the more expensive viewing technology.  The BDA hopes 3D Blu-ray will help convince even more viewers to leave behind DVD.

Image courtesy of EngadgetHD

"Blu-ray Disc’s capacity, flexibility and incomparable picture quality coupled with the activities of the BDA’s 3D task force sets the stage for a 3D home entertainment specification that establishes another industry standard and enables an in-home 3D consumer experience unmatched by any other delivery mechanism."

The task force will be responsible to evaluate new 3D technologies and how they could be ported over to Blu-ray.

Although there has been a stronger push for 3D HDTVs and even more 3D movies being released in theaters, analysts are still unsure how high consumer demand is for the technology.  I honestly don’t want to watch a movie at home where I have to wear custom 3D glasses — something I will deal with in a movie theater — but the technology is progressing fast enough where there are 3DTVs in development that don’t require glasses.

I’d like to see movies such as Bolt 3D, Monsters vs. Aliens 3D in a universal 3D HD format that I can watch at home without needing special gear on my head.

19 Comments

HerculesBeast
Posts: 40
Posted on: 21 May 09 00:27
This reminds me of the change to digital tv broadcast. It was announced but what kept happening was that each time the date would move.

3D for home was announced as something to implement but what keeps happening is that new committees are being setup to investigate it.

There are about 5 committees set up already. Every sector is setting up a 3D committee.

I wont be suprised if a committee gets set up for 3D on DVD.

How about they kept silent until they had something concrete to show us.

This is not off topic - I bought the new panasonic DMP-BD80. Which is comsidered the latest top of the line blu-ray player. I put in a DVD and it wont let me skip the previews. Chapter skip did not work. Menu did not work. The most i could do was to fast forward through the previews. And the message from the disc said select menu anytime. I put the same DVD in a regular dvd player press play and the movie started playing.

These 3D announcements are like the new way of doing things which has to take longer. Before things were more result orientated. Before the journey took an hour and you spent a day at the destination. Now the journey takes a day and you get one hour at the destination.
Quema34
Posts: 3208
Posted on: 21 May 09 01:29
Who cares about 3D? Again, it's Sony going off half-cocked thinking its vision of the world is one consumers will swallow. "Incomparable image quality"? PLEASE!! I've seen NOTHING on Blu-ray that justifies paying for an overpriced medium so extra-laden with special features I'll never care to see.

The problem is still PRICE PRICE PRICE and overkill of what's being offered--plus NO COMPETITION!! Someone's wandered down the primrose path thinking the rest of us want to come along for the ride. Smart consumers have NOT and won't until the format becomes dirt cheap--along with the needed player and HD TV to view it properly.
debro
Posts: 11446
Posted on: 21 May 09 01:44
Enough with the Sony Bashing! People are turning into anti-Sony Zealots. Along with the anti-Micro$oft Zealots, we'll be able to declare the forums as a new religion anti-every damn thing.

Bluray is fine, and if you can't tell the difference between a Bluray & DVD in even a 720p/40" TV, you should have your eyes checked. If you don't feel it justifies the upgrade/price then that's your $0.02.
For the rest of us that already have it .. we're going to enjoy the HD experience with our HD Audio & 7.1 surround speakers

1080p content, even if it's not bluray, and only has AAC/AC3 surround sound, is freaking amazing compared to DVD's.

HDTV adoption is growing - apparently close to 70% in Oz ... DVD's are at end of life, and are practically pure profit. Bluray still has to cover R&D expenses.
And sony are only the biggest advocate of Bluray .. other mobs are also a part of the HD bandwagon.
Quema34
Posts: 3208
Posted on: 21 May 09 02:18
It's not bashing Sony--it's bashing the ridiculous extravagance they try to push. Reminds me of the "Emperor's New Clothes." My original point is that Blu-ray was never *needed* to replace DVD as I didn't hear a single consumer griping that "there aren't enough extras" or "we need MORE special effects." While there are major fans of some things that might find more extras and special features appealing, how many times have I read a single movie reviewer saying "wow...this (insert movie title) is TWO THUMBS UP just for the extras it has"? Never once. Blu-ray was never needed--it's like some bozo using a bazooka to kill a fly when a flyswatter suffices. It goes back to the premise that when the premise is flawed, so is the conclusion (Blu-ray and subsequent claims to drive consumers to it). What's even dumber is that the whole world is in a recession and these bozos are discussing ways to "draw" people to the format? When people are buying cheaper brands at the store to save money and even skipping some more expensive medications prescribed by their doctors...plus even skipping out preventative dental cleanings just to save some money...to say nothing of taking vacations closer to home than overseas...will *any* of those people rush out to buy Blu-ray? Of course not.
Mrsash
Posts: 175
Posted on: 21 May 09 05:05
Quema34 Right on man

I am only waiting for the blue ray media to become cheap so that I can backup my xvid and x264 movies to them about 1 or 2 cd backups. I did not care when blue ray came for the content. When it becomes cheap it will be 'good enough' but there is no way I get rid of my CRT which as you can tell blends colours, well. So my vhs stuff is safe for now as well.
Crabbyappleton
Posts: 5756
Posted on: 21 May 09 05:35
Blu-ray is nothing more than a little bit of candy that comes in a big ass expensive DRM box.

BOYCOTT IT!
debro
Posts: 11446
Posted on: 21 May 09 06:08
While no-one *needs* Bluray .. you can add most consumer electronics to the list, and one heck of alot of activities to the list.
No-one *needs* mobile phones with internet capability.
No-one *needs* surround sound.
No-one *needs* to fly to another country for a holiday.
No-one *needs* televisions at all.
In fact, I'd be very surprised if the vast majority people would even need education from a printed book. Most of it's learned on the job.

The world progresses with improved technology.
Bluray is *required* for high definition video, due to the storage requirement for the 1920x1080 video frames. I'm sure they could reduce the quality to slightly better than DVD by compressing heavily ... but that certainly wouldn't entice anyone to upgrade.

Bluray is a luxury item, surround sound is a luxury item, heck .. even eating cooked food is a luxury.

15 years ago, DVD's were a luxury item. Now, you are considered a social outcast if you don't have a dvd player. No-one was rushing out to buy dvd player & DVD's when VCR's would suffice.
If memory serves me ... there were recessions back in the late 1980's and early 1990's too.

It didn't stop the PS1, nor CD's, nor DVD's from taking off, even though they were introduced during a time of recession.

If you have the cash, you'll go bluray. If you don't, you go without. It's been that way for a loooooong time.
Quema34
Posts: 3208
Posted on: 21 May 09 06:38
Even if I had the cash, I have no desire to say 'yes' to Blu-ray nor want to 'upgrade' just because I could. It may be a technological advance, but was it needed? No. Now a Solid State Drive...that's useful for the lack of no write head and almost no heat. Now that's a technological advance useful and needed for everyone in computing. Does Blu-ray pass those tests? Nope. Does the world progress with improved technology? Not with Blu-ray; it's an "advance" that only ensnares and distracts more than anything. Read about the Decline and Fall of the Roman Empire and you'll see that the more people "got" and the more "conveniences" and luxuries they enjoyed, the more problems they had. It's recorded history that "more" or "better" of something usually leads to personal and other kinds of downfalls, as it focuses people more on "things" than on people and values. So I chafe against the lunacy that somehow "people need to be drawn" to the format.

Again, don't misunderstand, Debro (and this is the last I'll say about it): I'm attacking the IDEA and PREMISE behind it--that's the way I work. I rail against the assertions it's been "widely embraced" as stated by Blu-ray backers. Really? Of course people have bought it and of course there are people enjoying it. I've said nothing derogatory about them. If they want it, fine--and I have no objection. It's the necessity and the practicality I question. If someone wishes to promote a product, it's their right to do so--but within reasonable means. A product should exist based on a combination of need, practicality, the company behind it, good service and long life + value. Of course that's an ideal and you could say there's tons of junk on the market that shouldn't be around. What I'm saying is that this isn't going back to providing a useful service to help the customer and oneself while one's at it; in this case, it's providing something no one asked for, but trying to strongarm them in some way to accept it--as well as the approach taken to try to achieve that.
ranspo
Posts: 55
Posted on: 21 May 09 07:35
No one 'needs' computers.
Mrsash
Posts: 175
Posted on: 21 May 09 10:03
Well there are three issues here(in the comments) Issues 1)Sony - Company which tried to pass rootkit on customers Pc's. This itself qualifies boycott of its products 2)Bluray - I look upon it as a storage medium, which lets me store more and takes up less space and will eventually replace my towering collection of burnt DVD's which I use for Data backups 3)3D picture - I dont mind 3D but do I want picture jumping at me everytime I want to watch TV. Lets face it some hollywood directors just do it to hype up their shows/movies just to entice the consumer. I get pissed off. Its like having my 7 year old to throw a ball at me when I am not expecting to give a me a headache. DAD CATCH 'smack in the face' if you know what I mean
Im a PC
Posts: 19
Posted on: 21 May 09 14:27
I think you haters are forgetting that Sony isn't the only company behind Blu-ray. If I remember right, Panasonic is the one pushing the 3D technology.

Rootkit? That's so 2005. Get over it.
DukeNukem
Posts: 998
Posted on: 21 May 09 18:50
@ Im a PC

Let me drop a virus on your PC and see how quickly you get over it.

I hate Sony. I think everyone here is aware of this. However, I'm all for 1080p. I just wish Toshiba had stepped up their game a bit and won the HD war. At any rate, my hatred for Sony and their bullshit overrules any desire I may actually have to purchase Blu-ray. My money stays in my pocket until they start selling us products we want, not products they want us to buy.
Im a PC
Posts: 19
Posted on: 21 May 09 21:15
No, there is no excuse for that rootkit, but that happened four years ago. If you have to go back that far just so you can hate on Sony, you need to get a new hobby.
DukeNukem
Posts: 998
Posted on: 21 May 09 21:26
I hate Sony for numerous reasons:

- Anti-consumer, corporate greed
- Exploding batteries
- Root-kits
- Denial of root-kits
- Makes a program to get rid of the root-kits, but it doesn't work
- More exploding batteries
- Quality of its products has deteriorated
- Over-priced, DRM-laden Blu-ray
Quema34
Posts: 3208
Posted on: 21 May 09 22:48
Yes, and it's your right not to buy Sony products, especially when Sony in the cases of root kits and the 5.1 million + defective laptop battery recall they caused made obviously conscious decisions to make those items. Any responsible consumer will do one's due diligence and always keep deliberate failures like that in mind. It's a legitimate concern and should be respected.
Mrsash
Posts: 175
Posted on: 22 May 09 10:40
Im a PC why are you so bothered with people not liking sony. I hate sony and there are more reasons. A company which spys on its own consumers should be shot. Its no different to me. Trust follows a company's ethics. Once a individual or company thinks they are above the rest and does underhanded stuff like this its always remembered. I used to buy sony stuff but not anymore-period. If you are so keen to get over people who screw you. Good for you I guess. I never asked you to hate sony. I dont care what you do. The point I was trying to make was blueray is of course a better product compared to DVD. However my DVD's are not wearing off everytime I play them like my tapes did. So there is fat chance of me upgrading anytime soon. I am happy with 5.1 sound for the dvd's that have them and stereo for the ones that dont. I enjoy stuff I love and hate things I dont. So unless you are working for sony and recieve some kind of donation from them for defending them I dont see the point in you defending them. Again its your right but please dont tell me to get over it. Anyway enough rant. Love this forum
AmiWolf
Posts: 75
Posted on: 22 May 09 18:28
Getting back on target - 3D is going to have to come quite a bit of ways in order for John Q Public to make a major plunge. The special glasses need to disappear, as well as the need for a special projector/TV screen. JQP just doesn't have that kind of disposable income to keep going out and getting the latest and greatest. Listen to our wants and not your companies need to pilfer our wallets more than is already done.
Quema34
Posts: 3208
Posted on: 22 May 09 20:16
Yeah...I always heard of 3D being the occasional treat, not the constant want.
DukeNukem
Posts: 998
Posted on: 22 May 09 22:41
I'll be happy when the following becomes available:

a) holo-decks (I promise not to use it for sexual gratification)

b) that chess set from Star Wars (R2, let the Wookiee win)

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