Cost of NAND flash spikes

10 Jul 09 17:39 by Jared Newman in category Solid State (ssd)

The cost of NAND flash rose dramatically over the last half year, making solid state drives less attractive to the netbook market.

A report by iSuppli says average pricing for 16-gigabit density multi-level cell flash memory jumped from $1.80 in the fourth quarter of 2008 to $4.10 in the second quarter of this year — an increase of 127.8 percent. NAND flash memory accounts for 90 percent of SSD cost, according to iSuppli analyst Michael Yang.

The price increase can be blamed partly on a weak market. To account for low demand, manufacturers cut capacity, which in turn boosted costs even as SSD sales remained weak, iSuppli says. Ars Technica also suspects that market speculation — the same kind that manipulates oil prices — along with increased consumer interest in SSD played a role in jacking up prices.

Down the line, iSuppli expects NAND flash prices to decline, but even in 2010 the market research group doesn’t see a return to Q4 2008 levels. All of this puts SSD on hold as the replacement for hard disc drives, because high prices will remain a concern for the forseeable future.

One winner, according to Ars, is Samsung, who took heavy losses at the end of last year in large part because of falling LCD and flash prices. The company is now expecting to beat analysts’ expectations for the next quarter, and the rebound in flash prices are a likely factor.

That is, of course, no consolation to the consumer, who’s merely trying to decide whether fast access, low noise and extra battery life is worth the additional expense.

3 Comments on Cost of NAND flash spikes

dnsmo
Posts: 1
Posted on: 10 Jul 09 19:35
looking forward to the better quality of this
Crabbyappleton
Posts: 5759
Posted on: 10 Jul 09 20:01
I wish all speculation was made illegal again. We pay for this type profiteering every day at the gas pump. Someone farts in Nigeria and the price of a barrel of oil is driven up a dollar by speculation alone. Regardless of the true impact that may or may not befall the market in the future. Thanks Goldman Sachs!

Proof of the pudding was during the last ramp up to 4 dollar a gallon gas in the US, record increases were being seen even when demand was at a very low level and reserves were high.

The same thing is happening with NAND flash- I guarantee it.
Chuckwagon
Posts: 163
Posted on: 10 Jul 09 23:02
"The price increase can be blamed partly on a weak market. To account for low demand, manufacturers cut capacity, which in turn boosted costs even as SSD sales remained weak..."

Um, isn't this a sort of chicken/egg deal. The demand for SSDs is low because your prices are to damn high. So you cut production, and your prices go up even more, killing already low demand. What next, another price increase to see if you can just kill the idea of SSD completely? One of these moronic companies is going to have to bite the bullet and be first to sell at or below cost to generate sales and then rely on volume to make up the difference. Of course, if there is nothing special about your drive, and price is all you have, you'll end up getting screwed when everyone else drops price and has more to offer. How about some better controllers, or larger capacities with larger caches, better RAID support, or faster interfaces? They better come up with something.
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Cost of NAND flash spikes

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