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licensees also announced at IFA World of Consumer Electronics
2005
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2005 ‘“ LightScribe Direct Disc Labeling announced today at the IFA
World of Consumer Electronics tradeshow the development of five new vivid
color-background CDs for LightScribe images. With the new LightScribe Media
Version 1.2 coating technology, the same precise, silkscreen-quality black text
and graphics labels available on gold-background discs can be burned onto the
label-side of LightScribe-enabled CDs in stunning, new jewel-toned background
colors. LightScribe will exhibit the new color-background CDs at LightScribe’s
double-decker bus, located in the
CDs, consumers can add more individuality, creativity and flair to their
customized CD labels. The five new CD background colors — red, orange, yellow,
blue and green — are rich and saturated. The development of LightScribe’s
color-background CDs was possible through the new LightScribe Media Version 1.2
coating technology. The color-background CDs will have labeling speeds and
enhanced image contrast comparable to those of the current gold-background
discs.
is the only disc labeling technology available today that burns silk-screen
quality labels directly onto the label side of CDs and DVDs and that enables
customers to easily create professional-looking labels without compromising on
data space. The original gold-background LightScribe CDs and DVDs are already
available through most leading media brands online and in retail stores.
LightScribe enabled desktops, notebooks and optical disc drives are also
available through a large number of hardware brands.
Version 1.2 coating technology are compatible with existing LightScribe-enabled
drives and labeling software after a simple download of an updated driver file.
The new color-background CDs are expected to be brought to the European market
by brand licensees in early 2006. Five of the initial brands intent on offering
LightScribe color-background CDs are HP, Memorex, Mitsubishi, Philips and
Verbatim.
Lamsweerde, Business Line Manager for Peripheral Products at Philips
Electronics, N.V., “We are pleased to announce our intention to bring
LightScribe color-background disc products to market, expanding Philips’ current
portfolio of LightScribe-enabled CDs, DVDs and optical
drives.”
visual interest and fun, and they make it easier to organize a collection,” said
Jan Graef, HP marketing manager for Optical Storage –
LightScribe color-background discs, furthering HP’s reputation for innovation
and bringing customers another great option from a premium, trusted brand.”
color-background CDs launch, CMC Magnetics Corporation, Mitsubishi Kagaku Media,
and Moser Baer
manufacturers to produce the discs.
original LightScribe gold-background CDs and DVDs is also expected to be brought
to market by media brands in early 2006.
licensees
that a number of additional companies have licensed its Direct Disc Labeling
technology. These new licensees include hardware brands Alienware, Evesham
Technology, Medion, Pacific Digital and Packard Bell; media manufacturer
Prodisc; software developers SmileOnMyMac and Ulead; and disc duplicator
supplier Alera Technologies.
technology is already being incorporated by optical drive and media
manufacturers, software developers, media and computer brands, including:
Asustek, BenQ, Freecom Technologies, HP, I/OMagic, LaCie, Lite-On IT, Philips,
ProStar Computer and Sager Computer;
BenQ, HP, Imation, Maxell, Memorex, Mitsubishi, Philips, TDK and Verbatim; Media
manufacturers CMC Magnetics, Mitsubishi Kagaku Media and Moser Baer
manufacturers Hitachi-LG Data Storage, Lite-On IT, Panasonic
Communications, Panasonic Shikoku Electronics, Philips-BenQ Data Storage,
Pioneer, QSI and Toshiba-Samsung Storage Technology;
developers Acoustica, CyberLink, Droppix, InterVideo, MicroVision
Development, Nero, NewSoft Technology, NewTech Infosystems, Roxio and Sonic
Solutions; and
integrator Micro-Star International.
its embrace within the optical market, licensing additional manufacturers and
brands serving the PC marketplace in order to become the market standard,” said
Kent Henscheid, Marketing Manager for LightScribe. “Consumers are enthusiastic
about their LightScribe experience and overall awareness of LightScribe is
building rapidly.”
LightScribe
Disc Labeling offers consumers and businesses a simple, no-hassle way to burn
professional-looking, silkscreen-quality labels on their CDs and DVDs.
LightScribe extends optical media, recorders and software through an integrated
system of media with special laser-sensitive coating, laser control and imaging
drive modifications, and labeling software enhancements. LightScribe uses the
same laser that burns data in the disc drive to create precise, iridescent
labels. LightScribe technology was developed and patented by HP. A business unit
of HP, LightScribe licenses its technology to optical industry leaders in drive
and media manufacturing and to hardware, media and software brands. Additional
information about LightScribe is available at
Source: LightScribe.com
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