Sony Pictures Home Entertainment Asia Pacific Vice President Tim Meade is claiming that Blu-ray may start outselling DVD in the US by the year 2011.
"The global sales value of BD movie discs as a percentage of all types will increase from 9% at the end of 2007 to 20% in mid-2008, and further to 25% at the end of this year"
So where is this claim coming from? Apparently "market reports" in the US are fueling this prediction of monstrous growth for the Blu-ray format. But wait… the middle of 2008 is already upon us and Blu-ray sales are nowhere near 20% of the home video sales market.
While it is true that Blu-ray Disc movie and player sales have seen significant growth in 2008, much of this growth can be attributed to the death of the rival HD DVD format, which caused format war fence-sitters and HD DVD enthusiasts to migrate to Blu-ray.
Even though I own a Blu-ray player, I won’t be holding my breath for Blu-ray to overtake DVD by 2011. Blu-ray market dominance could take much longer, if it ever overshadows DVD at all. What is your prediction?
16 Comments

Anyway, I think it might become true, give or take a year. So will see in 3 or 4 years from now.
I think that it'll happen by 2012, but I am not as sure if it can really happen by 2011.
You are unlucky if your local B&M retailers only sale for $25. Go online, eq amazon, deepdiscount etc.
My local Costco always on sale for Blu-ray catalog titles $18.99 and new releases $23-26. DVD for $15 and up, most of them $18 and up.
The difference between DVD and Blu-ray at Costco often close to $3. What else I can say? If you can't find good sale in your local retailer, GO ONLINE!!
Typical Consumer in 2011: "WTF was a Blu-ray?!?!"
it all depends on hd tv sales before i got an hd ty, i didnt care, now i have a new tv and i twant to get the best picture possible Most popular headlines
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