A New Generation of Higher Performance Multimedia Baseband
August 29, 2007, Shanghai, China – To help improve the multimedia performance of mobile handsets, Spreadtrum Communications, Inc. one of China’s leading wireless baseband chipset providers, today announced the SC6600R GSM/GPRS mobile baseband chip. The SC6600R is the latest in Spreadtrum’s family of highly integrated multimedia baseband solutions for the mobile handset market.
Based on Spreadtrum’s single chip technology, the SC6600R integrates robust multimedia functions, including support for a 2-megapixel digital camera and video camera, CD quality music playback, stereo sound output, 30-fps high speed MPEG4 playback, as well as Bluetooth interface. Spreadtrum believes that mobile handset manufacturers and design companies will find the SC6600R to be an effective product in their efforts to penetrate the mainstream market. Through Spreadtrum’s investments in research and development, the new SC6600R incorporates these new functions in addition to the integrated features, strong stability and low power consumption in Spreadtrum’s other chip solutions.
The mobile handset market demands more advanced multimedia development, as the integration of cameras, video recorders, video and music playback are no longer “high end” functions but are rapidly evolving into “must have” functions for the average handset buyer. Further, consumers have become much more discerning about the quality of the mobile phone’s playback quality, requiring more pleasing sound effects and clearer pictures. To accommodate these increasing demands, Spreadtrum developed the SC6600R and believes that with its high quality multimedia functionalities, the SC6600R is well positioned and timed to meet market performance requirements and could help raise the popularity of multimedia phones in the marketplace.
Spreadtrum began sampling the SC6600R chip in the third quarter of this year. The chip is available in 257-ball LFBGA package, low-power design, 3V for I/O1.8V for core and GPRS Multi-Slot Class 10.
Press Release Source: Spreadtrum.
