Almost 90% of PS3 owners watch Blu-ray movies

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10 Jul 09 09:21 by AdamT in category Game Consoles To news archive

The Playstation 3 has proven to be a significant weapon in Sony’s Blu-ray push, with the vast majority of PS3 owners using the games console to watch Blu-ray movies.

87 percent of PS3 owners use the console to watch Blu-ray movies, according to the Entertainment Merchant’s Association 2008 Annual Report on the Home Entertainment Industry. The report predicts the PS3 will be “the main force behind Blu-ray disc sales until 2009, when standalone Blu-ray players are expected to outpace the sales volume of the PS3″.

The figures are not surprising considering Sony’s PS3 was one of the first Blu-ray players on the market and was for a while the cheapest Blu-ray player. The PS3 outsold the XBox 360’s optional HD DVD by roughly 10 to 1. Even today the PS3 offers more features than many entry-level Blu-ray players, such as BD Live 2.0 compatibility for accessing online extra features.

The EMA figures conflict with a 2008 NPD survey which claimed that 60 percent of PS3 owners didn’t even know the console played Blu-ray.

29 Comments

Sam 3
Posts: 1
Posted on: 10 Jul 09 12:59
I highly doubt 87% of people regularly watch blu-rays on there ps3. If this figure is how many people have ever used it then it could possibly more realistic. But i know many people with ps3's that hardly ever watch blu-ray discs on them, they just buy dvd's instead, especially for non-action titles.
ferd
Posts: 243
Posted on: 10 Jul 09 14:17
How old is this report? The article above reads, "...according to the Entertainment Merchant's Association 2008 Annual Report on the Home Entertainment Industry. The report predicts the PS3 will be 'the main force behind Blu-ray disc sales until 2009..."
I mean, we're more than half-way into 2009. Who cares what they thought back in 2008?
DukeNukem
Posts: 998
Posted on: 10 Jul 09 14:23
What's a PS3? MU-hahahahaha.

I agree with Ferd. Who cares what the EMA though back in 2008? They're a merchant association. Of course they want to boost numbers for better sales.
Im a PC
Posts: 19
Posted on: 10 Jul 09 15:26
This article is based on old data. Engadget reported on it more than a year ago.

http://www.engadget.com/2008/07/04/8...s-survey-says/
Dr. Who
Posts: 4494
Posted on: 10 Jul 09 15:51
Although the news is old. I'll admit that this is the only reasson I got a PS3.
rockphantom
Posts: 87
Posted on: 10 Jul 09 23:19
I use my PS3 to watch Netflix Blu-Ray discs on an almost daily basis.
I use my PS3 for several hours daily. It's such a versatile multimedia machine. The funny thing is, even though I use my PS3 for about 40 hours a week, I only play games on my PS3 for about two hours a week.
Cranked
Posts: 1
Posted on: 10 Jul 09 23:24
OK lets get realistic here. There is 0% chance that 87% of the people who own PS3's watch blu-ray movies on a regular basis. I wouldnt even believe that 87% of the people who own PS3's have ever watched a blu-ray movie even one time.
Dr. Who
Posts: 4494
Posted on: 11 Jul 09 00:12
@Cranked

I just stated that is the sole reason I got a PS3 and only use it as a BD player and only played one game "Assasians Creed" for 3 days that I owned the PS3 for over a year now. So your 0% changed to at least 1% now
Hemispasm
Posts: 5240
Posted on: 11 Jul 09 01:45
No it didnt, unless there are only 100 people owning a PS3 in the whole world which i doubt.. try 0.00000000000001%
willb3d
Posts: 78
Posted on: 11 Jul 09 02:38
I bought a couple games for my PS3, but, I haven't played them. I use it just to play BluRay movies. And DVDs too of course.
Zod
Posts: 437
Posted on: 11 Jul 09 02:49
I bought my ps3 originally just to play blurays, I think a number of other people did too. I've bought the odd game for it now.. but at the time it beat any bluray in price/quality/ugpradeability. I wouldn't be surpirsed if that # was accurate.. allthough I tend to think its who has used their ps3 to play bluray over people who use it often for bluray.
debro
Posts: 11446
Posted on: 11 Jul 09 03:55
Me too http://www.cdfreaks.com/jochem/../im...ies/2/wink.gif
I bought it originally as a bluray player .. played the bundled Gran Turismo prologue for about 2 hrs before getting bored.
Bought assassins creed (awsome game btw) to the end .. and haven't really played anything for about 3 months.

I love the Playstation network though .. demo's and trailers ... I've bought the odd Bluray Movie thanks to the trailers.

I might buy Assassins Creed 2, although after the impressiveness of the first, it'll probably be lame in comparison.

And on that, the tech savvy can install also linux, rip bluray movies to an iso (via wifi, but preferably gigabit ethernet) and use a PC for processing.

Impressive for a little machine that was originally much cheaper than a dedicated bluray player, and is now only slightly more expensive.

I've bought about 30 Blurays .. compared to about 20 DVD's .. and most of those DVDs were bought by the missus anyway.
steveo119
Posts: 291
Posted on: 11 Jul 09 20:41
I have 2, one for blu-ray, and one for games! and i am getting a good collection of bluray discs, but i've said this once and will say it again.....I am not going to replace my existing DVD collection with the same films! I only buy new releases!
BmacFL
Posts: 1
Posted on: 11 Jul 09 20:57
Non users are soooooooooooooo knowledgeable about PS3 users. The main reason I purchased my PS3 was to play Blu-Ray movies (true - mostly big action/explosion/sci-fi/great sound). My son and daughter play 98% of the game time. It is a great machine! BTW, I also have a Toshiba HD DVD and have recently purchased big, new movies like Transformers for $1. I'm glad I have it too.
debro
Posts: 11446
Posted on: 12 Jul 09 05:54
Agreed ... no old titles to be replaced with new bluray
jhutchi63
Posts: 11
Posted on: 12 Jul 09 06:57
Coming from someone who OWNS game/movie stores.. the data is wrong. MOST PS3 owners watch regular DVD's and bought the systems for playing games... about 30% actually give a crap about blu-ray movies, the other 70% will choose regular DVD over blu-ray if the option is available (meaning you put a $25 blu-ray and a $15 DVD in front of them of the same movie 70% will take the $15 DVD over the blu-ray) the opinions about the format are pretty much the same in the 70%.. the visual differences between the two formats are just not enough to warrant paying the premium price...

You "Fan Boys" are just going to have to get over it... blu-ray is NEVER going to be the dominating format... and sooner or later your finally going to realize it's just going to be the "Laser Disc" for this generation.... the "die hard" movie fanatics that need to be able to "count the hairs on someones nuts" are going to be the only one's out there buying this format for movie watching... the major majority of movie watchers are perfectly happy with the playback quality of traditional DVD's and you will NEVER be able to convince them differently, It's not gonna happen.

The sad part is Sony managed to swindle the movie companies into thinking blu-ray was the "next best thing" and in the process killed off a truly better format (HD DVD) and the BEST chance they had at getting people to re-invest in a new format.. even the name: HD DVD fit so well into the major push to get everyone on the HD bandwagon... blu-ray has always been a crappy.. stupid name for the format... it should have died a quick death just based on the name alone...
Sooner or later a better format WILL come along and it'll be sooo loooonnngg blu-ray...

And I guess we should all hope that maybe eventually Sony will learn their lesson and go back to making a game system that is just for that.. GAMES because their track recorded for movie formats is horrible.. and the PS3 in the end is going to be the biggest "Turd" in Sony's history. (I take the back.. the UMD-less PSP might take that honor after launch) between the two I'd be surprised if Sony doesn't go under within 2 years or less... because that's where they are headed....
steveo119
Posts: 291
Posted on: 12 Jul 09 11:32
let me guess, 360 owner with an add-on HD-DVD drive? or someone who backed the wrong horse more like?

As a person who regularly goes into game/movie stores, The bluray space in shops are getting bigger! if bluray is the next laser disc as you say, then why are shops allowing for the above space for a 'dead' format? oh wait...its obviously not a dead format!

Your entire post is of a bias nature! I would have bought a 360 had they put the HD-DVD drive into the 360 instead of on top of it! but they didnt and thats why HD-DVD died! live with it!

once the rewritable prices come down, this will push the sales of blu-ray movies through the roof! pirates will help push this format!
Hemispasm
Posts: 5240
Posted on: 12 Jul 09 13:39
Sony's and all fanboy's hopes of BD ever surviving have come down to the point of pirates helping out; isn't there something wrong with this picture?
steveo119
Posts: 291
Posted on: 12 Jul 09 14:04
Nope, guess who put DVD on the map when rewriters came down in price!http://www.cdfreaks.com/jochem/../im...ies/2/wink.gif

there is nothing fanboyish about me pal, just know a good thing when i see it! you guys on here are mostly american and don't seem to see that there are different markets outside of the states!

the 360 is doing well in the states! good for MS!
sony does well in europian and japanese markets! along with bluray! some people on this site need to unblinker their views!http://www.cdfreaks.com/jochem/../im...es/2/smile.gif

also while on the blinkered point, why does everyone point their fingers at sony everytime the word bluray is mentioned when its owned be a multitude of companies?
debro
Posts: 11446
Posted on: 12 Jul 09 14:06
I never realised the next best format was the technologically inferior one.

At any rate, I have to agree ... 1yr ago, when I bought the PS3 ... I'd walk into a shop, and if they had bluray, it would be a tiny stand with more Bluray marketting than actual movies - Generally 5 movies high x 2 movies wide ... and then some would be doubled up.

Now I walk into many stores, and they've got huge 20m walls filled with bluray titles. Bluray is being adopted quicker than DVD was when it was introduced. It's well on it's way to taking over from DVD.

Once you experience 1080p, going back to DVD is just .. annoying.

HD-DVD wasn't enough of an improvement over DVD to convert anyone. The only reason it was adopted early was because it was cheap.

The same can be said for the Xbox360 vs PS3 debate ...


Whether you own a video store or not - and the higher level you are, the further you are from the floor, and less likely you are to know what's going on with customers, bluray is here for 10years until transmission technology, or at least expense, catches up with disc based technologies for distribution of HD.

HD is in demand, and will be increasingly, and data based transmissions is not universal. My parents have just recently been able to get 512Kb/s adsl .. and while they're classified as regional, they're not that far off the beaten track. The last time I looked, Oz beat the USA for broadband penetration. That could result in a large section of the population that's unable to get movies, especially HD content, from online, which will be the likely successor to Bluray.

And any HD downloads will be heavily DRM'd .. which no-one likes, except the movie studios.
steveo119
Posts: 291
Posted on: 12 Jul 09 14:09
I agree about the point about HD online content, but only once the ISP's knock their prices down and their bandwidth up!http://www.cdfreaks.com/jochem/../im...4/bigsmile.gif
debro
Posts: 11446
Posted on: 12 Jul 09 14:18
My ISP, one of the intermediate contenders in the .au market offer unmetered content to certain partnering sites - one of which is the Tivo site in .au.

I feel we'll start to see lots ISP's, and lack of competition, as these sorts of deals start happening more often.
Not sure about the USA, but I'd guess it would be similar.

Even so, ADSL2+ speeds in Oz are typically 10-15Mbps (few customers are very lucky & get upto 22Mbps, but ISP's only guarantee 1500Kb/s), which is really not fast enough for real time 1080p ... maybe significantly lower quality 1080i or 720p ... but bitrates on 1080p are upto 50Mbps on bluray - download can't come close to the quality .. and assuming people are happy to download good quality movies, rather than VOD ... then they'd need huge HDD's to store their rental library ...
Hemispasm
Posts: 5240
Posted on: 12 Jul 09 14:18
Never said you were a fanboy personally, sorry if it came out this way. Just sounded funny to me that BD would need pirating to be established after all the DRM infestation it has brought into the market

And i aint american so i know that the PS3 is selling pretty well even in Greece, mostly for its BD feature.
steveo119
Posts: 291
Posted on: 12 Jul 09 15:46
wasn't refering to you personally as an American! lol! DRM is a nightmare, but everyone knows that pirates/hackers will work around problems like that!
Dr. Who
Posts: 4494
Posted on: 13 Jul 09 03:02
But most want to physically have their product so HD downloads are far from happening I think and to add the DRM's crap too. In the states it varies if you get a cap on the ISP I use qwest and we can get 1.5 MB/sec up to 25 MB/sec. No caps and I asked will they ever and they stated they were looking at it and saw that it wasn't the best ideal for the company nor consumers.
debro
Posts: 11446
Posted on: 13 Jul 09 03:43
[Originally Posted by 'Dr Who'] "But most want to physically have their product so HD downloads are far from happening I think and to add the DRM's crap too."

Totally Agreed. I can't help but notice that people are quite disappointed with the portability issue of downloaded music, and subscription services sound like a deal too good to be true .. until something goes wrong, or they miss a payment, or the credit card company screws up, or whatever ... and people find themselves without their media library.

Physical media is too expensive to be revoked - They'd have to send someone over to your house .. and what? You have receipts proving ownership! OMFG!
Whereas a company can revoke your entire online music/movie collection with a single keystroke http://www.cdfreaks.com/jochem/..//i...s/5/agreed.gif and the onus is on you to battle your way through the bureacracy of Indian customer support to prove that you have the right to access the content you've paid for.

Physical media is .. safe.

People, and companies, can spout about the benefits of online content until they go blue in the face ... but at the end ... you don't actually own ANYTHING. It's almost as bad as buying ringtones http://www.cdfreaks.com/jochem/..//i...s/5/agreed.gif

Renting an online movie is a different scenario though ... it saves a trip to the video store .. and everyone realises that's not yours to keep
Dr. Who
Posts: 4494
Posted on: 13 Jul 09 03:59
This is why I think the companies should do rentals online via streaming which can also defeat copying rentals too as DRM is harder to deal with but not totally.
BitRate
Posts: 410
Posted on: 17 Jul 09 08:17
Well, most PS3 owners use their console for DVD/Blu-ray video because their aren't any decent games worth playing.
steveo119
Posts: 291
Posted on: 17 Jul 09 21:11
thats a sheer lie Bitrate!

We get all the same multiformat games, as well as some exclusives that 360 owners would step over broken glass to get!

So, Dream on!

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Game Consoles

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