CES 2010: Alex e-reader is the Nook on steroids [Update]

One major drawback of Barnes & Noble's Nook e-reader is the lack of a Web browser, but Spring Design has fixed this problem with Alex, an e-reader that otherwise looks and acts quite similar to the Nook.

Alex was on display at a CES media event last night. Like Barnes & Noble's reader, Alex has an E-Ink display that comprises most of the front panel, along with a smaller color touch screen running Google's Android mobile operating system. But unlike the Nook, Alex's flavor of Android has a capable Web browser.

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The coolest part of the browser is the "Navigate" button situated between the two screens. Press it, and the Web page on the bottom screen gets loaded into the E-Ink display for easier reading. You can then use page up and page down buttons to read through the page, as the E-Ink display quickly fades to black, then fades back into view with the new text and images. Who needs costly newspaper subscriptions in e-reader form, as offered in Amazon's Kindle, when you can read the Web site for free?

Other Android functions on the e-reader include a music player with built-in speakers or headphones, photo galleries and a calculator. Of course, the reader supports PDF documents and the ePub format for books. Media is stored on MicroSD cards.

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Alex's similarities to the Nook may not be a coincidence. In November, Spring Design filed a lawsuit against Barnes & Noble, claiming intellectual property theft. Spring Design claims it was working with Barnes & Noble under a non-disclosure agreement (likely to get support from Barnes & Noble's e-book store), before the Nook was announced. Barnes & Noble then released its own e-reader with a similar look and feel.

Though I haven't tried the Nook, I'm inclined to favor a reader that can access the Web. But the big question is whether Alex can match the Nook's competitive $259 price. We may hear something on that front later in the show, in which case I'll update this story.

Update: Alex has announced a price of $349, plus a partnership with Borders for in-store promotion and a branded e-book store.

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