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Microsoft Surface RT price rumors

Posted at 14 August 2012 18:27 CEST by Kerry Brown

Over the last couple of days, we’ve seen some confusing reports regarding the upcoming Surface RT tablet from Microsoft.  One thing that is known is the shipping date of October 26th, but most of the interesting tidbits have centered on the price.  Paul Thurrott states confidently in his blog that the price for the RT version of the Surface will be on par with iPad prices.  Currently those prices range from $499 to $829 depending on the configuration you choose.

But Endgaget has an “insider” report today that says the Surface RT will be a direct competitor to the Nexus 7 in price.  Which means selling them at $199.  Microsoft would almost certainly lose money selling the tablets at this price point.  But Microsoft is late to the game with these devices,  and may hope to make up lost ground with this aggressive sales line.

Personally, I’d much rather have the x86 tablet at the $199 price point.  Hey, I can dream can’t I?  The Arm based tablets are far less compelling to me.  But if Microsoft cuts the prices this far below those seen for the iPad, the Surface RT will certainly sell.  Microsoft will also seriously undercut their hardware partners, some of whom have already been complaining about Microsoft becoming a major player in manufacturing tablets.

You can read the story/rumor mill at Endgaget.

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There are 2 comments

MyCE Resident
Posted on: 16 Aug 12 02:32
    Sure, give it 4gb of ram, 320gb hard drive, sdxc and 512mb video ram..
    $199 sounds about right..

    This is the same price range as netbooks/laptops.. could M/S deliver a touchscreen tablet along those lines? Sure... 16gb onboard and a sdxc slot will do nicely.. I bet the margins on low end laptops & netbooks aren't that great either, but LOSE money? Maybe a little at first, but by no means taking a bath.. afterall, they want to profit from the appstore ecosystem too..

    Anroid found it's sweet spot.. most apps that run on 3.2 generally run on 2.2...
    4.0 changes everything and this is the point of departure which means older and/or unsupported tablets will see themselves being left behind on apps & corresponding hardware/drivers upgrades. These upgrades will enable usb ports to finally support more hardware, which is awesome. Haven't you always wanted to connect an external WIFI dongle, printer, sd card readers, etc. ?
    New Member
    Posted on: 16 Aug 12 21:26
      mm those Surface tablets are looking quite promising, looking forward to play with one of those

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