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New enthusiast DVD writer coming soon

Posted at 01 April 2010 10:44 CEST by HDwhizz

After the retirement of Plextor from the enthusiast optical drive market, the Chinese manufacturer APR announced their intention to fill this gap with its new IL-2010 series DVD-writers. “The enthusiast market is small, but it is a big mistake to neglect this important, quality conscious group of customers”, Mr. Cheng, an APR spokesman said.

The new drive has some fascinating features: Not only has the maximum write speed been pushed to an incredible 26x (unfortunately read speed is 20x only), the drive is also supposed to support various disc labeling technologies including Lightscribe and Labelflash.

The drive’s tray is made of a titanium/aluminum alloy, which makes the drive much heavier than its competition. Overall weight of the unit is reportedly 1.5 kg.

“We chose this material in order to insure perfect recyclability and to minimize the usage of oil, which is getting rare in the near future” Mr. Cheng told us. “Also, we found a very innovative method to reduce the amount of drive repairs due to bad firmware updates. We have permanently fixed the core firmware of these drives into the read-only part of the chipset.”

After we expressed our disappointment concerning an optical drive with non-flashable firmware, Mr. Cheng smiled and showed us the real innovation of the IL-2010:

“We know that users want best performance from their drives, and of course, firmware updates are necessary in case new media requires better support. And that’s why we developed the FDD525 add-on unit. Install it into an empty 5.25″ drive bay and connect it to the IL-2010 using the cable that comes with the package. The firmware is stored on inexpensive, replaceable media in the FDD525, and thus prevents the DVD writer from being damaged by a bad firmware flash. Additionally, we have developed a software package that allows users to customize their firmware as they like. They can change the write strategy for all media supported, they even can add new media or enable certain other advanced features we don’t want to disclose yet. Apart from versions for Windows Vista and Windows 7, we also plan to release Mac OS and Linux variants of the software.”

Though we were impressed with the features, we wanted to know why the FDD525 looks like an ancient 5.25″ floppy disc drive. “Well,” Mr. Cheng said, “this technology is no longer patented, so we can offer our products for a more attractive price. Also, the required discs are easy to obtain for a good price. As an additional benefit, you can also read your old 5.25″ floppies with your brand new, legacy free computer.”

According to APR, this drive is expected to hit the shelves by the end of 2010. Mr. Cheng didn’t want to talk about the pricing yet, but to allow the user the chance to customize his equipment, the product is split into three modules:
- The retail IL-2010 including installation material, DVD writing and playback software.
- The FDD525 add-on unit.
- The customization software.Unfortunately, this unit will be sold in Europe only.

“We are unsure whether we will be able to offer the drive in the US also, since there are some licensing issues we haven’t resolved up to now. But we are working very hard on that”, Mr. Cheng said.

We can’t wait to get our hands on one of these units for a review, and we thank Mr. Cheng for taking the time for this interview. APR grants a 20% discount for the all-in-one package consisting of all three modules

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There are 26 comments

DukeNukem
MyCE Resident Commenter
Posted on: 01 Apr 10 14:52
    “We chose this material in order to insure perfect recyclability and to minimize the usage of oil, which is getting rare in the near future”

    Geez, how much oil did the old drives need? LOL.
    _______________________________
    Borger King. Have it our way. Your way is irrelevant.
    KTL
    MyCE Resident
    Posted on: 01 Apr 10 15:03
      Sounds like an April Fool's Day article.
      DukeNukem
      MyCE Resident Commenter
      Posted on: 01 Apr 10 15:26
        Quote:
        Originally Posted by KTL
        Sounds like an April Fool's Day article.
        Yeah, now that you mention it...

        Hint #1 - Author is HDwhizz. Who?
        Hint #2 - APR = April?
        Hint #3 - No source link in the story.
        Hint #4 - 1.5 kg = 3.3 lbs !!!
        Hint #5 - No Google results for IL-2010.

        Conclusion: April Fools' Day.
        _____________________________
        Always remember that you're unique, just like everyone else.
        LoboBrother
        MyCE Junior Member
        Posted on: 01 Apr 10 16:27
          Ok, scratch my April Fools comment from previous article, this sounds much more like it...! (Hadn't read this article yet when made previous comment)
          badger1194
          New Member
          Posted on: 01 Apr 10 18:45
            Since the Plextor 716s .. I've been looking in vain for a better industrial burner to assemble our duplicators with here in Canada. Could this be it ??
            raceman94
            MyCE Rookie
            Posted on: 01 Apr 10 18:58
              I guess we'll see huh?
              atkerr
              New Member
              Posted on: 01 Apr 10 19:51
                APR IL-2010

                Good one, eh?
                Im a PC
                MyCE Junior Member
                Posted on: 01 Apr 10 21:27
                  Lame joke.
                  tmc8080
                  MyCE Resident
                  Posted on: 01 Apr 10 21:45
                    Might as well say pies are about 2010 and pifs are 401 on average, just to spice it up a bit!
                    DukeNukem
                    MyCE Resident Commenter
                    Posted on: 01 Apr 10 21:51
                      Quote:
                      Originally Posted by tmc8080
                      Might as well say pies are about 2010 and pifs are 401 on average, just to spice it up a bit!
                      What? ... Seriously, what?
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                      murray_bredin
                      MyCE Rookie
                      Posted on: 03 Apr 10 14:30
                        hi there can anyone tell me where i can buy ancient 5.5 floppies ????? it would be a miracle dont you think april 1 .
                        mciahel
                        Senior Moderator
                        Posted on: 03 Apr 10 20:38
                          Quote:
                          Originally Posted by murray_bredin
                          hi there can anyone tell me where i can buy ancient 5.5 floppies ????? .
                          Ebay?
                          Bearly
                          New Member
                          Posted on: 03 Apr 10 22:01
                            Ancient Floppies? A guy in Worcester, MA, USA had several cases of them.
                            _chef_
                            MyCE Resident
                            Posted on: 04 Apr 10 13:53
                              Never existed...
                              Of course 5.25" does exist.
                              jalyst
                              MyCE Junior Member
                              Posted on: 17 Aug 10 17:37
                                Soooo, this is a joke, right, right...
                                It does sound kinda cool, with the exception of the 5.25" floppy.
                                _chef_
                                MyCE Resident
                                Posted on: 17 Aug 10 22:35
                                  3" does exist too. 5.5" never.
                                  jalyst
                                  MyCE Junior Member
                                  Posted on: 18 Aug 10 06:12
                                    5.5" never existed, but the story talks about a 5.25" drive, which most definitely did exist.
                                    jalyst
                                    MyCE Junior Member
                                    Posted on: 18 Aug 10 06:15
                                      But it seems implausible that they'd use 5.25" when they can license more recent/common formats, that would actually have cheaper manufacturing costs, due to economies of scale.

                                      Still, the author never said "happy April fools", so I want to "wish upon a star" that something like this might be on it's way
                                      DrageMester
                                      Retired Moderator
                                      Posted on: 18 Aug 10 10:50
                                        This was an APRIL FOOLS story!!!
                                        jalyst
                                        MyCE Junior Member
                                        Posted on: 18 Aug 10 14:11
                                          you know this how? thanks.
                                          DrageMester
                                          Retired Moderator
                                          Posted on: 18 Aug 10 16:08
                                            Quote:
                                            Originally Posted by jalyst
                                            you know this how? thanks.
                                            I read the article when it came out, looked at the calendar, and then used my brain.
                                            geno888
                                            Senior Moderator, Editor and Guru
                                            Posted on: 18 Aug 10 16:37
                                              Quote:
                                              Originally Posted by DrageMester
                                              I read the article when it came out, looked at the calendar, and then used my brain.
                                              http://t0.gstatic.com/images?q=tbn:R...inTalk.png&t=1


                                              jalyst
                                              MyCE Junior Member
                                              Posted on: 18 Aug 10 16:44
                                                Quote:
                                                Originally Posted by DrageMester
                                                I read the article when it came out, looked at the calendar, and then used my brain.
                                                Oh c'mon, that's not nice!?

                                                Of course it's easy to deduce that it's a joke, but it also a nice hypothetical...
                                                And if it weren't for the fact that a 5.25" drive was mentioned, it seems totally feasible.

                                                Anyway as you're an old timer here I'll take your word for it, you may even have insider info!
                                                This thread's become a form of procrastination for me so I'm out, sorry for dredging it up!

                                                Continue speculating if you want peoples, I'd say it pretty much busted though
                                                DrageMester
                                                Retired Moderator
                                                Posted on: 18 Aug 10 17:20
                                                  Quote:
                                                  Originally Posted by jalyst
                                                  Oh c'mon, that's not nice!?
                                                  It was, however, totally irresistible! I'm sorry if I offended you.
                                                  _chef_
                                                  MyCE Resident
                                                  Posted on: 01 Sep 10 11:31
                                                    Quote:
                                                    Originally Posted by jalyst
                                                    5.5" never existed, but the story talks about a 5.25" drive, which most definitely did exist.
                                                    The story??

                                                    Read the posts again and accept that I answered to a prior post, not some kind "of story"!
                                                    DrageMester
                                                    Retired Moderator
                                                    Posted on: 01 Sep 10 11:41
                                                      Is this April Fool thread still alive? Isn't it time someone put it to sleep Kevorkian style?

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