Toshiba's new Exceria SD memory cards are the fastest yet

Toshiba has just announced that they will unleash the Exceria line of SD memory cards this spring, and they claim to have the highest performing SD cards on the market.

The portable memory card extraordinaire has not released pricing, but left consumers with the detailed specifications of three new high performance SDXC and SDHC chips.

The Type 1 series integrates new controllers that realize the world's fastest data transfers, with a maximum read speed of 95 megabytes (MB)/sec and a write speed of 90MB/sec.  Type 2 series products offer a maximum read speed of 95MB/sec and a write speed of 60MB/sec, while Type HD products have a maximum read speed of 90MB/sec and a write speed of 30MB/sec.

Toshiba boldly states that the Type 1 Exceria memory card’s 95 and 90 MB per second read and write speed are “the world’s fastest data transfers” in regards to such an application.

Nearly every professional grade DSLR camera – the ones the professional photographers use – and most new digital cameras include HD video recording capabilities.

This poses two problems: any use of HD video eats up memory very quickly and limits the amount of video and pictures that can be shot; and using a digital camera for movies or thousands of multi-megabyte-sized pictures can make transferring such data a long and arduous process, especially if there are more than one computer or external hard drives that the information is being uploaded onto.

By creating extremely fast SD cards, Toshiba has helped to ease these problems, making movie and photography connoisseur’s – professionals and amateurs alike – lives a lot easier.

The EXCERIA line, which is named after a combination of "excellent" and "experience," is fully compliant with the SD Memory Card Standard Ver.3.0 UHS-I and will be available in April. Then we can watch how these nifty little chips perform and hold up under testing and our ever-lightening wallets.  The high performance Lexar 64GB SDXC card retailed for $399.99.

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