HD PVRs expected to see significant growth

As TV viewers continue to embrace high-definition content along with standard-definition viewing material, the use of set-top boxes and other personal video recorders will increase in the years to come, In-Stat claims in a new report.

PVRs offer recorded content and time-shifting so live content can be easily manipulated and altered depending on viewer preferences.  Similar to a shift from SD DVDs to HD Blu-ray, the industry is expected to see a higher demand for recorded HD content.

HD PVRs expected to see significant growth

The use of HD PVRs will increase 61 percent through 2014, and the continued migration towards HD will increase at a more rapid pace.  From 2009 to 2014, overall digital set-top box unit shipments will slide 10 percent, but the use of digital personal video recorders will increase 57 percent over the next four years.

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SD PVRs will see a decline from 1.4 billion down to 438 million over four years, while HD PVR shipments will increase.

Asia controls the worldwide digital set-top market, according to In-Stat, with 36 percent marketshare.  Western Europe will see extremely strong demand for HD set-top boxes during the next few years, as viewers in the region become familiar with newer technologies.

Companies are making a continued shift towards the living room, with content providers anxious to stream content and provide new entertainment options.  Newer HDTV’s, Blu-ray players, and other consumer electronics are now also including movie and content streaming, with the trend expected to continue in the future.

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