Samsung to offer 2D to 3D conversion HDTVs

South Korea's Samsung Electronics has announced a new high-definition LED 3DTV model that combines the features of HDTV viewing with instant 3D and streaming services for TV owners to utilize.

Samsung already has 3DTVs available, but this latest model includes the ability to convert 2D images to 3D by simply pressing a button on the remote.

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The new Samsung 3DTV can transform the images from 2D into 3D when a viewer wears custom glasses.  The new LED-based Samsung TVs offer better images and higher energy savings using higher contrast ratios than current technologies.

Streaming capabilities also are built-into the TV, with Internet@TV and AllShare used to provide widgets and streaming content.

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In another interesting tidbit, it seems the Samsung 3D glasses can work on Panasonic screens if worn upside down.  Furthermore, it seems Panasonic 3D glasses can be used on Samsung 3DTVs when also worn upside down. Due to the incompatibilities, some industry folks are calling for manufacturers to reach a unified 3D glasses format.

Sony and Panasonic may be able to gain the most headlines among HDTV makers at the moment, but a number of different companies are now involved in the 3DTV mix.  LG recently announced its first 3D LED-backlit TV, while Sharp plans to enter the U.S. 3D TV market with a unique offering.

This is the type of development the 3D HDTV market needs to develop and gain more mainstream attention.  I haven't seen much in-person marketing for 3D away from movie theaters, but it won't be long before 3D is heavily marketed at Best Buy, Fry's, Target, and other North American retailers.  Best Buy is currently promoting several 3D TV products from Sony and Panasonic, as the popular brick and mortar retailer hopes consumers seek out the technology.

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If manufacturers are able to agree to 3D standards -- and Panasonic can open a 3D Blu-ray authoring facility -- then perhaps a mutual agreement on a 3D glasses standard is needed at some point soon.

As more 3DTVs are introduced, expect a higher interest in 3D Blu-ray players and no-glasses technology to develop even more -- as manufacturers and movie studios launch marketing campaigns in North America.

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